Promoting pod's building surveying services

pod is a multi-disciplinary construction and regeneration consultancy based in London and their broad range of services covers development consultancy, financial modelling and chartered surveying. pod commissioned Decoco to benefit from over 18 years marketing experience in the property and construction industry, and particularly within professional services.

Currently in the early days of the campaign, a new brochure & ‘introduction to pod’ marketing email has been produced by Decoco. This campaign specifically promotes pod’s chartered surveying services. Amongst their building surveying and professional services are the major technical roles, such as contract administration and employer’s agent, and general building surveying services, including stock condition surveys and heritage building surveys. pod also provide quantity surveying services and services under the Construction (Design and Management) Regulations.

The new pod building surveying brochure provides an insight into the company, key individuals and the ethos behind pod’s tailored and personal approach. 

 

The email campaign continues the promotion of these areas, allowing recipients to download their new surveying brochure, discover pod’s latest projects and briefly details pod’s other areas of expertise. With an open rate of over 30% and a click through rate nearing 10%, the initial results are looking very positive and a good foundation for the continued marketing & promotion of their practice and services.

Marketing is broad with elements of traditional and digital marketing often used in the same campaign. It is due to marketing’s multifaceted remit that Decoco’s range of services is broad, covering digital projects, events, communication and content.